A fashion stylist selects clothing, colour scheme and accessories that define persona of clients. To answer the question – ‘what is fashion stylist’ – it is suffice to say that they create aesthetically pleasing look and enhance image of clients and celebrities. A fashion stylist understands various kinds of textile and silhouette that suit different body types and occasions. This indicates that fashion stylist should remain updated about latest trends, brands and industry practices.
Apart from styling solutions, fashion stylist also offers customize suggestions and recommendations that gel with events, individual preference and industry demand. For this reason, fashion stylists are trained for different roles in academic institutes.
What is Fashion Stylist Course?
Styling is an essential aspect of fashion, modeling, entertainment and glamour world. Fashion stylists help in enhancing overall appearance, look, image and persona of clients. The Fashion Styling course covers four elements of fashion and image creation based on demand and trends of global fashion industry. These elements are personal styling, commercial styling, editorial styling, and costume design and styling.
About Fashion Stylist
In commercial sphere, fashion stylists provide opportunities for celebrity endorsement and brand management by incorporating right elements into styling, considering brand sensibilities and celebrity persona. Fashion stylists with fine taste in styling sense are in demand across entertainment, modeling, celebrity management, fashion brands and performing arts arena.
Fashion stylists work in different capacity. Some of the profiles are mentioned below –
Editorial Fashion Stylist
They are engaged for print and editorial photoshoots. They manage the look, clothing, colour schemes, background and theme of the photoshoot. The right amalgamation of these elements complements the editorial narrative, style and message. They closely work with photographers, hospitality partners, fashion labels, make-up sponsors and editorial teams. Fashion stylists having PR skills, organizational plans and team-building strategies can go a long way in the industry.
Runway Stylist
They are closely linked to fashion world. These stylists closely work with fashion designers, makeup artists, hairstylists, and fashion models. Together as a team these people put up fashion shows and ramp walks. Fashion stylist leads such teams and provides overall guidance and co-ordination. Many fashion brands and labels engage fashion stylists, who consistently work with them to create narratives for brand. These stylists look after detailed work, including accessories, jewellery and shoes since a mismatch of any element can create blunders. Brand management and celebrity involvement or endorsement are also integral part of their work assignments.
Commercial Fashion Stylist
They primarily work on campaigns for celebrities and advertisements. Their role is to select appropriate clothing and accessories for models and celebrities considering colour scheme and brand image and overall message. They are overall in-charge of projects and hence also source clothing, jewellery etc to enhance aesthetics of campaigns. Many agency and fashion brand have commercial fashion stylists on board.
Celebrity Fashion Stylist
Celebrity fashion stylists can make or break image of celebrities. Most of the time these stylists work with specific celebrity and that too for many years. The consistent associations with celebrities also help fashion stylists to maintain their portfolio and overall persona that attracts endorsements. Apart from recommending clothing and other preferences, these stylists also pick up clothing, co-ordinate with make-up artists, hairstylists and so on for celebrities.
Retail Fashion Stylist
They work with retail chains, stores and luxury brands. They facilitate recommendations and suggestions to customers on clothing, shoes, accessories etc. Sometimes they also offer personal recommendation to individuals on style and image management. This customer service-oriented role demands good communication and organisational skills besides updated knowledge on fashion and beauty trends and practices at global level.
E-commerce Fashion Stylist
Spawning of e-commerce business activities have given rise to demand of fashion stylists that cater to such business and offer solutions that are sync with budget and systems. These stylists enhance representation on portals, online catalogue, apps and other platforms. They also execute photoshoots and campaigns for e-commerce business and marketing plans. This indicates that these stylists need to work with a diverse team.
| Also Read: Fashion Stylist Job Description
Fashion stylists can maximise opportunities by updating themselves about latest fashion and styling trends. A systematic training received from a prestigious academic institute also supports professional propositions and choices. Basic knowledge about make-up tricks and techniques, photography essentials, colour relationship, understanding of body type, silhouette, soft skills, management tips and wardrobe management helps fashion stylists to thrive in their endeavours. Hence, its important for aspiring fashion stylist to make informed decisions by selecting the right course from the top fashion designing institute that will also put them on the track of success.
In the world of fashion, styling is the skill of putting together pieces of clothing and accessories to create looks that either reflect a clearly defined fashion style or combine existing trends with fashion styles to give the wearer a distinct visual identity and sense of personal style. Fashion stylists specialize in arranging, mixing and matching clothing, shoes, accessories to create look that reflects a variety of styles, trends.
A thorough understanding of the fashion business and the ability to match your customers’ clothes to present the image they want are prerequisites for fashion styling. Skilled stylists in fashion know how to draw attention of the persons they outfit. It takes skill to dress someone to flatter them in a way that is appropriate for each occasion. To work as stylist, get required skills by joining course…